Bookmark this site, a handy reminder of a primary focus of all firms, and business in general, namely Marketing. It sets this against the two important composants; Production's focus and Sales' focus.
It is short and to the point.
And, as if to remind myself that this blog is focused on management, the site is equally efficient in recalling the "bottom line" on all 8 major disciplinary involved in any holistic approach to management
The Eight Disciplines of Management:
-Accounting.
-Economics.
-Finance.
-Management Theories, Models, Approaches.
-Marketing.
-operations.
Statistics.
-Strategy.
Don't hesitate to visit this rapid overview of these interdisciplinary subjects.
Reference NetMBA business Knowledge Centre
WebSearch –Try: Management-Methods-Foresight-Prospective Studies-Roadmaps-Innovation.
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Wednesday, 17 February 2010
The Marketing Concept - Back to basics- Plus 8 Disciplines of Management
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